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Showing posts with label Using a theme for the A to Z Challenge. getting return blog visitors. Show all posts
Showing posts with label Using a theme for the A to Z Challenge. getting return blog visitors. Show all posts

Monday, February 23, 2015

A to Z Challenge Tips - The Advantage of a Theme

If you’re participating in the Challenge, you are probably already planning your posts. That’s great–plan and write as many as possible before the Challenge begins so you have more time to visit other bloggers in April. And it’s easier to do that if you have a theme for the month. That’s another reason why we’ve run the feature Themes That Rocked the Challenge. It gives you an idea of the variety of themes out there.

The first year of the Challenge, I didn’t have a theme. Of course this meant some days I was scrounging for something that matched the letter. (For Q, I blogged about Q*Bert and some obscure band called Q-Tip–not good!)

A theme will give you direction. If you select movies, you can go with the movie titles. Music? Go with band or song titles. Sports? Go with players or teams. By narrowing the focus, it’s actually easier, because then you won’t feel overwhelmed.

A theme also lets visitors know what to expect. They will be more apt to return, especially if they like your theme. Include a line or two at the beginning of each post that states your theme for the month if it’s not obvious in your post title.

It’s good research. Select a topic you want to know more about – you’ll learn something as you search. Perhaps it’s something you need to research for your next book or for school. Kill two birds with one stone.

Does the theme have to match your blog exactly? No, it can be anything you want. If it’s something that interests you, chances are you’ve already talked about it on your blog. Brainstorm some different themes and pick one. If it fits your style, then do it.

Have fun with it. Just think–your blog is a theme park for one whole month. Make it fun! Because if you’re having fun, so will your visitors.

Co-host Ninja Captain Alex J. Cavanaugh is the author of Amazon Best-sellers CassaStar, CassaFire, and CassaStorm, and his blog can be found HERE